Product Promotional Boxes

While conventional advertising has many benefits, it is not the only means by which to gather attention for a new product or service. There will always be alternative methods for both advertising and marketing. While not all of them are as effective as directly targeted markets. These are things that can be accomplished with little to no cost or investment and taken care of while you are doing things you would normally be doing anyhow; like taking care of your everyday affairs.

Nearly every Laundromat and supermarket has a bulletin board for posting ads. While this may seem odd at first glance, think about it carefully for a moment. You are out and about anyhow, and how much time would it take to put a thumbtack up with a little slip of paper behind it? The people who use public Laundromats are not very likely to be rich. Don’t you think that many of them would jump at an opportunity to substantially increase their income, especially from the comfort of their own home?

Think about the supermarkets now. Who does most of the grocery shopping for most families? How many of these people are stay-at-home parents who have a lot of time on their hands? How many of these people would be willing to commit a couple of hours a day to making some side money? They may be more than happy to purchase your product if they know about it.

What may seem like a far-fetched idea at first may not always be that out of line. Think of all of the different openings that are available for people like this? A banner splashed across the top of the page advertising the opportunity for someone to purchase their own washer and dryer may well attract attention in a public Laundromat. How about advertising the possibility for a stay at home parent to earn enough from home in their spare time to be able to pay for their groceries with little or no investment of their own?

If you are going to be investing your own time and money marketing something, is the cost of a ream of paper and a little bit of ink, mixed together with an added few minutes every time that you run errands really such an investment or sacrifice? Be innovative, be creative and always think about your networking and marketing, no matter where you are, and you will not be likely to fail.

How about networking? You have told all of your friends and all of your family, so what more can you do right? This is your livelihood, it should be at the very least in the back of your mind at all times. How about the clerk at the grocery store? The waiter where you had lunch? How about the bartender at your favorite watering hole? Okay, so you have objections to that right? Well your business and your income are the only ones that will suffer if you do, so go ahead and object.

How many of them might actually be interested in what you are selling? If you are selling a marketing opportunity or information, how many of them may actually be able to use the extra income or the information to their advantage? Perhaps your refusal to discuss business in your “off time” is actually costing other people a chance to increase their income or their opportunities?

That is one of the best things about having valuable information or a worthwhile opportunity for people. While you are indeed marketing it for your benefit, you are also able to offer them an opportunity, not just try and sell them something. Sell them on the opportunity and you can be sure they will tell other people as well; even if they do only tell six people.